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Friday, October 9, 2026
VertexNet Blog

This Year's Biggest Blockbusters Urged Us to Consume the Wealthy Again. We Still Aren't Listening.

An age-old motif permeates numerous 2025's popular films. This concept which extends all the way back to the era of Charlie Chaplin. In James Gunn’s *Superman*, the evil force is a greedy, heartless billionaire wielding his vast wealth to tarnish Earth's greatest hero while controlling world events to enrich himself. Within the dinosaur sequel *Rebirth*, the antagonist is a wealthy pharmaceutical heir investing vast sums to trap the heroes into a monster-filled danger zone for his own profit. Within the animated sequel *Zootopia 2*, the villains are a clan of extremely affluent lynxes who appropriated a altruistic inventor's beneficial creation and framed her for murder, all for their dynasty's gain.

A Legacy of On-Screen Wealth Disparity

Within the dystopian thriller *The Running Man*, the antagonist embodies a wealthy villain controlling a TV network that profits hugely by exploiting and murdering people enduring desperate poverty, while employing digital impersonations and a well-honed media apparatus to depict them as selfish, shiftless, dangerous criminals. *Wicked: For Good* doesn't highlight class division in such a blunt manner, but its villains live in conspicuous opulence while exploiting and abusing Oz's disadvantaged inhabitants, driving them from their homes and into bondage. The Chinese animated hit *Ne Zha 2*, the year's number one movie, contrasts the tough residents of a struggling farm town against condescending upper classes who inhabit lavish gleaming towers in the sky. Remarkably, the agreeably goofy farcical update of *The Naked Gun* focuses on a billionaire's scheme to cause planetary doom — to make money, needless to say.

It is not especially new in a string of movies taking it as a given that the affluent have excessive influence, are devoid of conscience, and a insatiable, privileged appetite for more wealth. "The wealthy are antagonists and scrappy underdogs are heroes" as a theme stretches back to the birth of movies, with Chaplin’s silent movies contrasting his perpetually impoverished beloved underdog against tycoons, bosses, and clueless rich men. From the Mickey Rooney/Judy Garland "Let’s put on a show" classic musicals to the 1980s dance movies that revised that very premise for the era of the exploitative, damaging entrepreneurial bad guy, the entire history of cinema is packed with "eat the rich" stories, which presume that affluence is contrary to basic human values, and exalt the neutralizing, defeat, and sometimes elimination of the rich and powerful.

The Outlet That Changes Nothing

However, for some reason, we never get around to taking down the wealthy. Every time lawmakers react to a public shooting event by faulting violent video games, I feel exasperated, because if people truly were that impressionable — if regular exposure to an idea via media was enough to allow it to permeate the societal mindset — undoubtedly American society would not continue to worship billionaires. But the daily reports reveals every single day that a significant portion of Americans subconsciously link affluence to smartness and value to society, even after a century of the world's most beloved movies communicating a contradictory message.

In fact, it looks as though the endless parade of class-conscious storylines in American cinema has provided us with a relief valve that impedes real-world action. Offered a regular dose of mostly uplifting tales where the hero prevails, while the billionaires are defanged and humiliated, everyone can finish the film feeling good about good conquering evil. These stories are like ethical parables, implying that society is just, and that determined protagonists will weed out any malicious actors among the mostly industrious, moral, worthy wealthy who succeeded on their own merit.

A More Pointed Edge in 2025

But while 2025's movies are not novel in that sense, they certainly adhere to some recent trends among eat-the-rich stories: They’re getting more enraged, more incisive, more direct, and apparently more lethal. It is seldom sufficient nowadays to see rich people gain some humility in empathy, like in 1941's *Sullivan's Travels*, or lose their money to the people they exploited, like in 1983's *Trading Places*. In 2025, avaricious, malicious rich individuals were eliminated by mythological beasts (*Death of a Unicorn*) and eaten by a giant mutant dinosaur (*Jurassic World: Rebirth*). They were destroyed on a distant sphere (*Mickey 17*) and executed directly on a broadcast (*The Running Man*). They were stabbed to death with a wine opener (*Companion*) and bludgeoned by an up-and-coming rival (*Him*).

"Hardly any of 2025’s super-wealthy villains get the driven away in cuffs finale, possibly since it’s become so clear that the wealthy function with a separate justice system, and are all too likely to negotiate their release."

The "behind bars" resolution fails to deliver anymore. Instead, these villains are apt to meet their end at the final act of their movies, often in especially horrific, fitting ways.

Key Outliers

A few stories differ, certainly. Superman's arch-nemesis in *Superman* is simply disgraced, revealed, and dispatched to prison. Sinful schemer Julian Dillinger in *Tron: Ares* winds up confined to the virtual grid, where he’s clearly being saved for possible sequels. Korda in Wes Anderson's *The Phoenician Scheme* forfeits all his money and is reformed as a person. The antagonist family members in *Zootopia 2* are exposed as frauds and deceivers, but they don’t meet|avoid

By

Ashley Wang

Maya Chen is a cybersecurity specialist and tech writer with over a decade of experience in IT infrastructure and digital transformation strategies.

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